CASE STUDY

Hardi

How we helped Hardi with their Virtual Product Demonstrations

Equipment Manufacturers

Denmark

2020 – today

Remote Eye

The challenge

Hardi International A/S makes equipment for the efficient, accurate application of crop protection products. It sells through importers, agents and subsidiaries in more than 100 countries. Every year its training centre, HARDI Academy, hosts an International Service Seminar in Denmark for subsidiaries, dealers, importers and customers.

In 2020, COVID-19 travel restrictions put the seminar at risk. Cancelling it would have meant lost revenue, earnings and goodwill, and a missed chance to stay in close contact with the distribution network. Hardi needed another way to run the event.

The solution

Hardi met Innomize, Wideum’s preferred partner in Denmark, which presented Remote Eye as a real-time learning platform. The first seminar in the new format took place in November 2020. Hardi’s products were set up in the company’s large presentation room, and two Hardi experts walked through all the product news.

The experts wore RealWear smart glasses running Remote Eye. With the virtual meeting feature, they talked live with participants in Australia, the USA, China, Russia and Germany while showing every feature of the products.

Annual service seminar held despite COVID-19 travel restrictions
Live product demos with RealWear smart glasses and Remote Eye
Participants joined from Australia, USA, China, Russia and Germany
Seminars now held more often, with ongoing remote training

Products used

Results

The virtual seminar worked so well that Hardi has since held several more with the same results. It can now run service seminars at shorter intervals and uses Remote Eye as an ongoing training and support tool for its network, raising the level of its service.

100+

countries in Hardi's sales network

In 2020, celebrating this seminar was a challenge due to travel restrictions associated with the COVID-19 pandemic, and Hardi had to look for alternative ways of making the annual event happen.

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